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Tourism New West

Tourism Improvement Idea Submission Form

Presented by Tourism New Westminster, Pooni Group & Vintop

This form is for non-commercial ideas that aim to improve tourism in New Westminster — without needing to be a business or sell anything. Whether it’s an idea for a public space, a marketing campaign, a new tool, or a policy change, we want to hear from you.

💡 What We’re Looking For

We’re seeking creative, actionable, and community-oriented ideas that can help tourism thrive in New Westminster. These don’t need to be tied to a business — instead, they should help shape a better destination for everyone.

Your idea can focus on attracting more visitors, enhancing their experience, or enabling Tourism New West and its partners to create a more vibrant and sustainable tourism environment.

We welcome ideas that:

  • Make New West more welcoming and accessible
  • Help visitors navigate or understand the city
  • Boost cultural visibility and inclusivity
  • Encourage local pride and storytelling
  • Strengthen tourism capacity, promotion, or funding

🔍 Examples of eligible ideas:

  • New signage or wayfinding tools
  • Public art, installations, or storytelling initiatives
  • Visitor welcome programs or accessibility ideas
  • Interactive or educational experiences in public spaces
  • Marketing campaigns to attract niche visitor segments
  • Strategies to improve New West’s tourism brand presence
  • Creative content or media production ideas
  • New approaches to unlock public or private funding for tourism
  • Suggestions for policy changes that could support tourism growth or innovation

Your idea can be as bold or as simple as you like — but it should be feasible to implement, whether through Tourism New Westminster, a City department, or local collaborators. You are not expected to carry it out yourself — the goal is to generate the best, most helpful ideas for the city.

🧭 How It Works

This is Round 1 of a two-stage contest:

  1. Submit your idea through this form.
  2. A panel of judges will review submissions and select finalists.
  3. Finalists will be invited to pitch their idea live at the final event in late November.

🏆 Prize & Recognition

  • The winning idea will receive a $2,500 prize
  • Finalists will receive public recognition, promotion, and the opportunity to present their idea
  • Tourism New Westminster may explore ways to further develop or implement the winning concept

🔄 Other Notes

  • You may submit more than one idea
  • You may also apply separately to the Experience-Based Business category, which has its own $5,000 prizes
  • All entries must be your original work or something you have the right to propose
  • If participation levels or qualifying submissions are lower than anticipated, the judges reserve the right to adjust the number and/or value of prizes to ensure fairness and balance among participants. In such cases, one or more prizes may be modified to smaller amounts, generally between $500 and $1,000.

Additionally, if, in the opinion of the judges, no idea meets the expected standards of quality, impact, or feasibility, Tourism New Westminster reserves the right not to award a prize.

📅 Key Dates

  • Deadline to submit: October 31, 2025 at 23:59
  • Final pitch event: Late November in New Westminster

🌐 Resources for inspiration

  • Learn more about the city: www.tourismnewwestminster.com
  • Questions? Email us: info@tourismnewwest.com

 
 

Participant

You will receive a confirmation by email.


Are you applying as: *

Select only one option.


 
 

Title of your idea *

You can change the name in the future if needed


Describe your idea clearly and simply *

(What is it? How does it work? Why does it matter?)


Who would benefit from this idea? *

(E.g. tourists, families, seniors, newcomers, residents, etc.)


Why do you believe this would work well in New Westminster? *


Have you seen a similar idea elsewhere, or is this your original concept? *

(Optional – if applicable, tell us where you saw it or how it inspired you.)


 
 

Pitch Video *

Paste a 1–3 minute video link (YouTube, Vimeo, Google Drive, etc.)
✅ The video must:

  • A short introduction of yourself (and your team, if applicable)
  • A clear explanation of your idea
  • Why it matters to visitors and to New West
  • What kind of impact it could have

✅ Optional Bonus (Strengthens Your Application)

Have you explained how this idea could be brought to life?
If not yet, feel free to use this space to briefly describe how it could be made possible.

This can include:

  • Who could help implement it (Tourism New West, the City, volunteers, etc.)
  • What resources might be needed (funding, permissions, partnerships, etc.)
  • A rough timeline or sequence of steps
  • Anything else that would help us understand the feasibility

🟢 This question is optional — but providing this “how” can strengthen your application and help judges better assess the real potential of your idea.


Optional Uploads

Upload up to 3 supporting documents (Excel, Word, PowerPoint, PDF) to help you explain your idea (Examples: concept sketches, maps, photos, mockups, moodboards, etc.)


 
 

By checking the box below, I confirm that I have read, understood, and agree to the following terms and conditions:

  • The information provided in this submission is accurate and complete to the best of my knowledge.
  • This idea reflects my original thinking, or that of my team, and I confirm that I have the right to propose it for consideration as part of this contest.
  • If selected as a finalist, I agree to present the idea in person at the final pitch event.
  • I authorize Tourism New Westminster, Pooni Group, and Vintop to use my name, image, and proposal for NWX promotional materials, public reporting, and future editions of the competition.
  • I authorize the organizers to contact me via email or social media, and to tag me in related content.
  • I understand that if I do not pursue or further engage with this idea within six (6) months, Tourism New Westminster may offer it to another eligible participant or consider it internally for potential public benefit.
  • I understand that submission does not guarantee selection as a finalist or winner, and that the judges’ decisions are final.
  • I release and hold harmless Tourism New Westminster, Pooni Group, Vintop, and their partners, affiliates, and staff from any liability related to this contest or its outcomes.
  • If, in the opinion of the judging panel, the submissions received in this category do not meet the expected standards of quality, impact, or feasibility, Tourism New Westminster reserves the right to withhold the $2,500 prize and not declare a winner in this category.

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777 Columbia Street , New Westminster, BC, Canada, British Columbia  604-526-1905

tourismnewwestminster.com  info@tourismnewwest.com