Activity is also a complete parks and recreation software to help manage activities, surveys, facilities, memberships and communications for your municipality or small town.
Email inboxes are overflowing and social media algorithms are unpredictable. In contrast, text messages have a 98% open rate, and most are read within a few minutes. This makes texting an ideal channel for time-sensitive, high-priority updates.
Municipalities can use SMS to:
📌 Pro Tip: Although mass texting is really useful, you don’t want to overuse it. That’s why opting for a monthly or bi-monthly newsletter for less urgent matters is a good way to keep people interacting when you do send bulk SMS to your citizens.
The first step is choosing a platform designed for municipalities—not just marketers.
Your messages are only effective if they reach the right people. Building a quality list is arguably the most important step in any SMS strategy.
One-size-fits-all messaging doesn’t work anymore. SMS segmentation ensures residents only get messages that are relevant to them.
Example SMS Opt-in Disclaimer:
“By signing up, you agree to receive text updates from the City of Greenwood. Msg & data rates may apply. Reply STOP to unsubscribe.”
SMS is a critical communication channel for municipalities. Whether you’re dealing with emergencies or just trying to increase engagement, mass text messaging offers unmatched reach, speed, and simplicity.
Activity Messenger helps municipalities and small towns across North America to better communicate with their citizens using mass SMS.
Click here to schedule a demo with one of our experts.
