Sportball Laval unlocks more engagement with less effort
Teaches children fundamental sport skills, serving over 5,000 families a year with multisport and soccer programs for ages 2 to 12.
5,000+
Families served every year
90%+
Open rate on confirmation emails
3
Tools cancelled
What changed
A small admin team served thousands of families every week, and repetitive messages ate the day. They needed mass email and SMS, scheduling, templates and open-rate tracking.
Automated confirmations, session reminders and end-of-session follow-ups, with SMS for last-minute changes and transactional messages that still reach contacts opted out of marketing.
Mailchimp, SurveyMonkey and SmartWaiver were each billed separately.
All three were cancelled once communications, surveys and waivers ran in one platform.
What Sportball Laval says
Olivier Rousseau
“Parents are so happy to get an SMS about a rescheduled or canceled class.”
Olivier Rousseau
“We save hours of work and the parent gets the information immediately.”
Olivier Rousseau
“The money saved by cancelling MailChimp, SurveyMonkey and SmartWaiver is considerable.”
What they use
Email marketing
SMS
Automations
Surveys
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