If you’re sending email marketing and newsletters in Canada, using a Canadian email provider rather than Mailchimp might be a smart choice.
This short guide will compare and contrast Activity Messenger, CyberImpact and other email marketing platforms based in Canada
We’ll discuss:
Feature | Activity Messenger | CyberImpact | Mailchimp | Envoke | Cakemail |
---|---|---|---|---|---|
Data Storage Location | Canada | Canada | USA | Canada | Canada |
CASL Compliance | ✅ | ✅ | ❌ | ✅ | ✅ |
Bilingual Support (EN/FR) | ✅ | ✅ | ❌ | ✅ | ✅ |
Integrated Tools | ✅ (Forms, Surveys, Waivers) | ❌ | ❌ | ❌ | ❌ |
Canva Integration | ✅ | ❌ | ❌ | ❌ | ❌ |
SMS | ✅ | ❌ | ❌ | ❌ | ❌ |
Customer Support | Unlimited | Depends on plan | Limited | Unlimited | Unlimited |
Tools like Mailchimp store your information in the US. Their privacy is therefore governed by the American government, which has different standards from Canada.
Activity Messenger, like other Canadian Email Marketing Platforms, stores all of your data in Canada.
Hosting your data in Canada ensures that all the data privacy laws are respected.
Mailchimp offers very little support to its customers. Cyberimpact offers unlimited support, but only for the first 60 days. Activity Messenger, Cakemail and Envoke offer unlimited support regardless of your plan. The support is Canadian-based with local experts.
All Canadian email platforms are bilingual. All templates and features are available in both English and French. You don’t have to translate anything, which is not the case with Mailchimp.
Activity Messenger, Mailchimp, and CyberImpact all offer customizable email templates with drag-and-drop editors that make it easy to create professional-looking emails.
With drag-and-drop editors and pre-designed templates, these platforms make it easy to customize designs that match your brand.
Activity Messenger allows you to import designs without leaving the platform, thanks to its full integration with Canva. Mailchimp offers advanced templates, while CyberImpact offers a range of customizable options for different marketing needs.
Some newsletter systems are so advanced that they can be expensive and complex for SMBs without a dedicated email marketing team. Activity Messenger is as easy to use as is CyberImpact.
The difference? Activity Messenger integrates Canva and ChatGPT within the platform.
Canva allows you to access your designs without leaving Activity Messenger. You won’t need to learn new tools or upload images.
Marketing automation is another shared feature that enhances your email marketing. Activity Messenger, Mailchimp, and CyberImpact allow businesses to set up automated workflows based on triggers like customer actions or predefined conditions.
This feature helps you maintain consistent communication, whether it’s sending welcome emails to new subscribers, offering birthday discounts to loyal customers, or reaching out to inactive contacts.
You will need to learn a new editing program for CyberImpact or MailChimp. Activity Messenger allows you to create your designs using Canva.
The integration allows you to present the same image of your brand across all social media and websites.
Activity Messenger also integrates with ChatGPT to simplify your newsletter creation and design.
This integration gives you the ability to
Communicating with participants, clients, and their families is an important part of any organization. Activity Messenger allows more flexibility in your outreach.
In some cases, texting/SMS has become the preferred method of communication between an organization and a client.
Imagine you need to reschedule or cancel an event, class or time at the last minute. Bulk SMS ensures that everyone receives the information in a timely manner. SMS has a 98% open rate. You can be sure that your message will reach almost all recipients.
With Activity Messenger, you can reach your customers via SMS or email, depending on the context.
Mailchimp, CyberImpact and other tools are limited to marketing communications. Activity Messenger allows you to send communications other than marketing. What does that mean exactly?
Imagine you need to send an email reminder to everyone who has registered for an event a few days before the event. It takes a long time to send a message to many people using Gmail/Outlook. CyberImpact and MailChimp will not send it to people who have unsubscribed (even if they registered for the activity).
Activity Messenger allows you to send emails that are not marketing-related (transactional or administrative, such as unsubscribes, changes, etc.). Even people who have unsubscribed from your marketing list can receive the email.
Mailchimp & Cyberimpact pricing is based on the total number of contacts. It increases quickly. Activity Messenger has only three categories. There are three categories: Less than 2,500, 5000, and 10,000 You’ll save money by switching to Activity Messenger no matter which plan you choose.
Activity Messenger allows you to send newsletters without spending a fortune. The real value in our system comes from the integration of tools that allow you to manage your organization better, such as:
Surveys
Registration platform
Digital signature
Bulk certificates
Online ticketing
SMS reminder
Activity Messenger is an all-in-one software with simple yet powerful features designed for Canadian SMBs and organizations.