How to Create a Basketball Registration Form

Olivier Rousseau
26 October 2024 Basketball 2 min read

Whether you’re running a youth basketball league, an adult tournament, or seasonal training camps, an online registration form can simplify your operations. In this guide, we’ll show you how to create an online basketball registration form that fits your organization’s needs.

  1. Choose the Right Tool for Your Form
  2. Define the Information You Need to Collect
  3. Offer Payment Options
  4. Include a Digital Waiver
  5. Automate Confirmation Emails and Reminders
  6. Test Your Form Before Launching
  7. Promote Your Form and Track Registrations

Author’s note: Olivier shares tips and tricks he’s learned over the past decade as the owner of a kids’s activity center in Montreal. Today, as the co-founder of Activity Messenger, he helps hundreds of dance studios, gymnastics clubs, basketball academies and summer camps across North America simplify their operations and increase revenue.

Choose the Right Tool for Your Form

The first step is to choose the right platform to create and manage your registration form. Depending on the size of your basketball program, your choice of form creation tool can either simplify the process of collecting registrations or become an obstacle if it lacks the necessary features. Depending on where you offer your baseball clinics, you may need to create a bilingual form.

For a more robust solution, Activity Messenger offers integration with tools for payments, waivers, email and SMS marketing, and automated reminders, all in one place. This is particularly useful for sports organizations that need to manage a high volume of registrations while also keeping track of communication and payments.

Other options:

  • Google Forms: Free and simple to use but lacks integration with payment systems or digital waivers. Ideal for small programs or casual tournaments where only basic information is needed and payment is taking offline. Here is how to create a registration form with google.
  • JotForm: More customizable than Google Forms and offers payment integration, but may not offer advanced features such as automated reminders, SMS communications, attendance tracking, and waitlist functionality.
  • Microsoft Forms: Easy to use and integrates well with other Microsoft tools like Excel and Outlook. However, it doesn’t support payment processing, digital waivers, or attendance tracking. It’s ideal for collecting basic information but may need additional tools for more complex registrations. Here is how to create a registration form with Microsoft Forms.

Choose the Right Tool for Your Form

Key considerations:

  • Does the platform integrate with payment gateways and other systems you use?
  • Can it handle large volumes of submissions smoothly?
  • Is it user-friendly for both you and the registrants?

Define the Information You Need to Collect

One of the most critical aspects of a registration form is determining what information you need to collect. While you want to collect enough details to effectively manage attendees, you also don’t want the form to be too long or complicated, which can discourage people from filling it out.

Here’s a breakdown of the most important sections:

  • Participant Details: Collect basic information such as name, age, contact information, and gender. This will help you categorize players by age group or division.
  • Parent/Guardian Information: For youth leagues, it’s important to collect emergency contact information and parental consent. Include fields for the parent’s or guardian’s name, phone number, and email address.
  • Medical Information: For safety reasons, it’s a good idea to ask about any medical conditions or allergies that coaches should be aware of. You can include a checkbox for participants to confirm that they are fit to play and understand any risks involved.
  • Skill level: To better group participants by skill or experience, ask about their previous basketball experience or preferred position. This will help balance teams and ensure participants are playing at the appropriate level.
  • Jersey size: Avoid the hassle of collecting uniform sizes later by including these fields in your registration form. You can add a drop-down list of jersey sizes (Youth S, M, L, XL, etc.).
  • Liability Waivers and agreements: Be sure to include a digital liability waiver, photo release, and any code of conduct agreements. You can use a form building tool that includes e-signature capabilities to ensure that participants or parents sign the necessary documents during the registration process.

create a basketball registration form

Offer Online Payment Options

Online payments are a must for modern sports registration. The convenience of online payment not only speeds up the process for participants, but also ensures that you collect all fees up front, reducing administrative work for your team.

Payment Gateway Integration:

  • Stripe: Popular for its simplicity and global reach. It allows you to accept credit card payments with ease.
  • PayPal: Another commonly used payment processor, especially for international participants who might prefer this method.
  • Interac e-Transfer: If you’re in Canada, offering Interac e-Transfer is a great option for participants who prefer to use their bank account for payments.

You can also include advanced payment features:

  • Early-bird discounts: Encourage early registrations by offering discounted rates for those who sign up before a set deadline.
  • Installment payments: If your program has a higher cost, offering participants the option to pay in installments can increase signups.

Offer different payment options

Make sure to provide a clear breakdown of the fees, including any administrative costs or processing fees, so there are no surprises for the registrant.

To further optimize your sports registration form for conversion, read our 11 Best Ways to Improve Registration Form Conversion Rate

Include a Digital Waiver

Legal waivers are essential, especially for contact sports like basketball where injuries can occur. Traditionally, these were physical forms that participants had to print, sign, and return, but now this can be easily handled with digital waivers.

Why digital waivers?

  • Efficiency: Digital waivers speed up the process and ensure no paperwork gets lost.
  • Convenience: Registrants can sign the waiver directly during the registration process, eliminating the need for follow-ups.

Add a digital waiver to your registration form

Your waiver should include:

  • A liability release that indicates participants understand the risks involved in playing basketball.
  • A medical release that allows the organizers to seek medical attention for the participant in the event of an emergency.
  • A photo release if you plan to take pictures during games or events for promotional purposes.

For Canadian sports organizations, you may be interested in how Activity Messenger simplifies Interac payments during online registration.

Automate Confirmation Emails and Reminders

Communication is key to a smooth registration process, and automation can save you significant time. When an player registers, sending an immediate confirmation email can reassure them that the process was successful. The email should include

  • A summary of their registration.
  • Payment details.
  • Important information (e.g., game schedule, location, or what to bring).

Automate Confirmation Emails and Reminders

Reminders and Updates: As the event approaches, automated reminder emails or SMS messages can keep participants informed. For example, you can schedule an email reminder one week before the event and an SMS reminder 24 hours before the first game. With Activity Messenger, you can set up these reminders once and the system will handle the rest.

Test Your Form Before Launching

Before sharing your registration form with your audience, it’s important to test it thoroughly. Go through the entire registration process yourself, from filling out the form to making a payment to receiving the confirmation email. Testing will help you identify any technical problems, confusing instructions, or areas where the form could be improved.

Things to check when testing

  • Does the form flow logically from one section to the next?
  • Are all required fields clearly labeled?
  • Is the payment process smooth and error-free?
  • Are confirmation emails sent promptly and do they contain all the necessary information?

It’s also a good idea to get feedback from a few trusted colleagues or past participants before the form goes live.

Want to learn the best ways to improve your registration forms? Check out our best practices guide for a better registration process.

Promote Your Form and Track Registrations

Once your form is live, it’s time to promote it. Use your existing communication channels to spread the word about your basketball program and make it easy for participants to sign up.

Key Promotional Channels:

  • Social media: Share the registration link on your Facebook, Instagram, and Twitter accounts, targeting both players and parents.
  • Email Marketing: If you’ve run basketball programs in the past, send an email blast to past participants with a direct link to the form.
  • Your website: Make the registration form easily accessible from your program’s homepage.

Track registrations: Use analytics tools to monitor the number of registrations, conversion rates, and where registrants are coming from (social media, email, website). Use this data to fine-tune your marketing strategy and focus on the channels that drive the most registrations.

Get Started with the Right Tool

Creating a basketball registration form requires careful planning, thoughtful design, and strategic promotion. By addressing every aspect of the process – from identifying essential information and legal requirements to choosing the right platform and promoting your basketball programs – you can make sure the process is a smooth as possible.

Invest the time to get it right, and you’ll not only simplify your administrative tasks, but also improve the experience for everyone involved.

Lear more about Activity Messenger during a quick intro call with one of our experts.

 

 

 

Written by Olivier Rousseau Olivier is a kids sports programs owner who has been operating for over a decade with locations in Montreal, Quebec city & Ottawa. He also helps Gymnastics Club, Swim Schools and Dance Studios streamline their operations. He is the co-founder of Activity Messenger an online registration platform for the sports & leisure industry.

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