Introducing AMplify: A New Podcast for Sports & Leisure

Paige Zeller
6 February 2026 News 2 min read

We are excited to announce the official launch of AMplify, a new podcast dedicated to founders, managers, and professionals in the sports and leisure industry.

As sports and leisure organizations continue to evolve, leaders are expected to manage everything from registrations and staffing to marketing, technology, and long-term growth more than ever.

Hosted by Olivier Rousseau (co-founder of Activity Messenger and former owner/operator with 12 years of experience, $1M ARR, and over 100 staff) and Will Rochford (who helps organizations optimize their technology and operations at Activity Messenger every day), AMplify creates a space for meaningful conversations around management, entrepreneurship, and innovation.

This podcast brings together industry experts, experienced operators, and passionate leaders to share practical insights and real-world experiences.

Subscribe and listen weekly for insights that simplify operations, inspire new ideas, and make your day-to-day easier.

Why AMplify Was Created

After years of working closely with sports organizations, clubs, academies, and camps, Olivier noticed a recurring pattern: passionate managers were doing incredible work, often with limited resources, little time, and few opportunities to step back and reflect.

Many were facing the same questions:

  • How can we simplify operations without losing quality?
  • How do we adapt to new technologies without overwhelming our teams?
  • How do we grow sustainably while staying true to our mission?

👉  AMplify was born from this gap: a place to share honest experiences, practical solutions, and inspiring stories from people who truly understand the field.

What You Can Expect From the Podcast

Each episode of AMplify has a simple goal: to help you walk away with ideas you can actually use.

With an average length of 25 to 30 minutes, it fits easily into busy schedules, whether you’re commuting, between sessions, or planning your next season.

Topics include:

  • 💻 Digitizing and simplifying daily operations
  • 📋 Improving activity and registration management
  • 🌱 Marketing and growth strategies
  • 🚀 Real-life entrepreneurial challenges
  • 🎙️ Interviews with key figures in sports and leisure

Now Streaming: Start Listening Today

We’re launching two episodes to kick things off, including:


New episodes are released every Wednesday at 10 AM Eastern Time and are available on:


… plus, watch for these episodes later this month:

  • ❌ Stop Doing It Manually: Automate Your Activity-Based Business [Launching February 11]
  • 👀 Gen Z Will Ignore Your Job Post Unless… [Launching February 18]
  • 🏕️ 5 Simple Marketing Moves That Fill Day Camps Weeks Earlier [Part 1 Launching February 25]

Join the Conversation

We invite you to listen, subscribe, and be part of this new community. Whether you’re looking for practical advice, fresh ideas, or simply reassurance that you’re not facing these challenges alone, AMplify is here to support you.

 

🎧 Discover AMplify and start listening today.

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