In this article, we’ll explore how to create, distribute, and analyze online surveys for Swim Schools
We’ll discuss:
Use Canva and Activity Messenger to create brand-aligned surveys and feedback forms for your swim school.
Here’s how to get started:
Use over 80 different question types to customize your survey:
Multiple Choice & Text Entry: Collect a mix of numeric data and descriptive feedback about lessons, instructors and your facilities.
Star Rating & Radio Button Grid: Get simple, interpretable feedback on overall satisfaction.
📌 Pro Tip: For our kids’s programs, we figured out that shorter surveys work best. More parents responded, and we still gained valuable insights. Simply include more open-ended questions for those who wished to share more details.
After creating your swim school survey, spreading the word is key.
Activity Messenger creates a unique link for each survey, making it easy to share on social media and your website. You can even print a QR code to hand near your front desk!
📌 Pro Tip: In my experience with several swim schools, distributing surveys via social media, email/SMS and QR codes at the front desk increases response rates. More feedback means better data to help you make smarter decisions as a swim school owner.
Send automated SMS/email class lists the day after a swim class, event, or swim meet end. Add your survey link to these messages to collect feedback effortlessly.
📌 Pro Tip: When we began, it was just my partner and me coaching, so keeping track of parent and child feedback was straightforward. As we grew and hired more coaches, figuring out how to improve our trainings became essential. By analyzing survey data, we discovered where we needed to focus to help our staff offer the same level of quality across the board.
Here is a Swim Lesson Survey (Feedback form) that was created using Activity Messenger. Test it out and see if you like it.
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