Activity Messenger: New Features – May 2026

This month brings several important updates to Activity Messenger, focused on making event management, communication, and client data handling more flexible and automated.

From improved seat maps to smarter form automations and the first version of the CRM module, these updates are designed to reduce manual work and give organizations more control over their day-to-day operations.

Here’s a closer look at what’s new:

• More Flexible Seat Map Management
• Smarter Form Automations with Conditional Logic
• CRM Module – First Version Now Available
• Other Improvements This Month

🪑 More Flexible Seat Map Management

Seat map management has been upgraded with several improvements that make ticketing setups more precise and adaptable.

Individual seat pricing

You can now assign a price per individual seat, instead of being limited to row- or table-based pricing. This allows for more granular pricing strategies based on seat location or value.

Visible but unavailable seats

Seats can now be locked while remaining visible on the seating map. This helps participants understand availability without removing seats from the layout entirely.

Configurable seat maps from forms

Seat maps can now be configured directly within registration forms, including local adjustments and the ability to reset configurations when needed.

⚡ Smarter Form Automations with Conditional Logic

Form automation workflows now support more advanced conditional logic, making follow-ups more personalized and relevant.

Automated feedback requests

You can automatically trigger a feedback request after a form submission, helping you collect insights without manual follow-up.

Google review invitations

Based on responses, you can prompt satisfied participants to leave a Google review, improving your online reputation in a targeted way.

Conditional email workflows

Automations can now trigger emails based on specific conditions. For example:

• Sending a message only when a quiz score exceeds 80%;
• Adjusting follow-ups based on participant responses;
• Delivering tailored content automatically.

👥 CRM Module – First Version Now Available

The first version of the CRM module is now available in Activity Messenger. The goal of this module is to centralize client information and reduce duplicate data entry across forms, registrations, and client profiles.

Key capabilities in this first release

• Custom client fields: You can create custom fields directly from your client profile forms to better structure your data;
• Automatic contact synchronization: The CRM automatically syncs members (participants, children) and related contacts (parents or additional contacts) from submitted forms;
• Field-level control: Certain fields can be locked to prevent unwanted edits while still remaining visible;
• Editable profiles: Both administrators and clients can update profile information directly from their accounts;
• Synchronized data across forms: Information stays consistent across registrations and future form submissions.

🚀 Other Improvements This Month

In addition to the major updates above, several smaller enhancements have been released across the platform:

• Improved monthly membership reporting with clearer visibility into recurring revenue and member activity;
• Ability to duplicate invoices and assign them to another client;
• Global participant notes now appear across attendance and tracking views;
• Parents can purchase additional class products directly from their account;
• Bulk user import is now available via Excel template;
• Health and allergy fields are now fully customizable and translatable;
• New conflict detection tool in the booking calendar;
• Option for clients to decline saving payment cards at checkout, with admin tracking;
• A redesigned “My Account” experience with improved navigation and usability;
• Coupon transfers between client accounts, with options to apply or redeem them.

With these updates, Activity Messenger continues to strengthen its position as the go-to platform for simplifying registrations, communications, and event management. Each improvement is designed to reduce administrative work while enhancing the participant experience.

Join the growing number of organizations that trust Activity Messenger to simplify their operations. Book a free demo today and see how we can help you save time and grow faster!