Activity Messenger Help Center

Marketing for birthday reservations

Promote your birthday-party services before a child’s birthday, while families are still planning. Choose an audience with dates of birth and classify promotional content as marketing.

Create the automation

Go to the Communication menu, navigate to the automation section, and click on Create.

Marketing for birthday reservations — illustration

Select Marketing for Birthday Reservations, name your automation, and click Create.

Marketing for birthday reservations — illustration

Click the button to change the response to 'Yes' to activate the robot.

Marketing for birthday reservations — illustration

Set up the automation

Configure the sending time: instead of sending it on the child's birthday, choose to send it, for example, 6 weeks before the birthday.

This automation will send a message to the parents on your subscriber list once a year, reminding them of your birthday services.

Marketing for birthday reservations — illustration

Create the message

The message could say: 'Hello [First Name], we offer the best children's birthday parties in town.'

Include a link to your website or a birthday reservation page.

Marketing for birthday reservations — illustration

This method helps remind parents of your services at the right time, specifically a few weeks before their child's birthday.

It helps generate interest among parents when they start planning their child's birthday.

Set up and sending

Choose the sending mode: email or SMS.

Customize your message template as needed. For example, you can include a link to a reservation form.

The system will update daily to send messages at the right time.

Next: Track sent messages and engagement